15 ott - Pavia
Renesas Electronics
Job Description * Own Renesas solution marketing strategy for motor drives in EMEA, covering industrial drives & servo, building automation, HVAC, appliances, power tools, drones and 2-wheelers market segments. * Act as an industry-expert by providing vision, guidance & expertise to Renesas' sales & FAE community, customers and distribution network. * Analyse market drivers & business potential, customer challenges & competition's positioning; identify white spaces and new business opportunities. * Define solutions roadmap, value proposition, collaterals (kits, reference designs, documentation, tutorials) and go-to-market in collaboration with HW and SW product groups; act as the voice of EMEA market inside Renesas. * Proactively promote solutions to customers and distribution network, in collaboration with Renesas' sales & FAE organisation and channel marketing team. * Acquire new customers, identify cross‑selling and up‑selling opportunities, contribute to increase funnel generation & conversion. * Build up an ecosystem of partners (design houses, SW providers, labs...),
participate and speak at technology events. This position can be filled also in:Italy (Milano), Germany (Munich, Nabern or Dusseldorf) or Austria (Graz). Qualifications * Bachelor of Science or Master of Science in Electrical Engineering or in similar field * 7 years or more experience in business development, technical marketing, technical sales, field application engineering or product management in the semiconductor, power electronics or motor drive industry. * Solid working knowledge of motor drive systems: BLDC/PMSM/ACIM/SynRM, FOC and sensorless control, inverter topologies, gate driving, current/position sensing, MCUs and real‑time control, power switches (Si/SiC/GaN), EMC and thermal considerations, functional safety (IEC 61800-5-2/STO, ISO 13849, IEC 61508) and relevant standards. * Entrepreneurial self‑starter: builds the plan and then executes it hands‑on. * Strong business acumen: fina
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