Influencer & Community Manager
Pubblicato il 15-10-2026 - Procter & Gamble in Latina
ROME GENERAL OFFICE Tempo pieno R000159596 Job Location ROME GENERAL OFFICE Job Description Influencer & Community Manager Do you have a passion to build brands consumers cannot live without? Do you want to be developed by top-caliber brand builders, and unleash your brand management potential? Marketing is at the core of P&G.; Your role will be to build brand equities to fully meet consumers’ needs and become the preferred product choice in your market; to build and deliver winning business strategy based on superior understanding of the consumers, customer and competitive and ambitious environment. As a Influencer & Community Manager you will have responsibilities on: * Defining influencer and creator engagement strategies in partnership with Brand and Media Managers. * Identifying, evaluating, and selecting influencers and creators to support brand objectives. * Leading the development of creative briefs and campaign guidance for influencers and creators. * Building and maintaining strong relationships with influencers, creators, agency partners, and talent representatives.
* Ensuring high-quality content delivery and premium campaign execution across all collaborations. * Owning end-to-end campaign execution, including briefing, content rollout, performance tracking, optimization, and ROI evaluation. * Engaging with audiences across key social platforms, fostering community engagement and advocacy around brand campaigns and creator content. * Driving user-generated content (UGC) and advocacy initiatives to amplify consumer voices and strengthen brand communities. * Monitoring social conversations, community sentiment, competitor activity, and emerging industry trends to identify opportunities and manage potential risks. * Managing and continuously evolving influencer, creator, and agency databases to support future best-in-class partnerships. * Leveraging social listening and campaign insights to develop recommendations and advocacy business cases for the assigned