15 ott - Monza
Treatwell
We're seeking talented freelance photographers to capture high-quality images in hair and beauty salons. Ideal candidates have strong portfolios in lifestyle/commercial photography and a keen eye for detail. This ongoing partnership offers flexibility and continuously engaging projects with a leading beauty industry platform. Optimal Visual Content: Photography Guidelines * Hero Image: Grand Overview o Objective: Impactful first impression of the main salon area. o Execution: Wide, well-lit, straight-on shot of the primary salon space. Showcase design, layout, mood, signature elements, and unique features for a "wow" factor. * Owner/Co-owner Portrait: Brand's Face o Objective: Professional yet approachable introduction of the owner/co-owner, reinforcing personal connection. o Execution: Professional, static portrait within the salon. Complementary, non-distracting background. Convey professionalism and personality; subtly hint at services or salon style. * Detailed Shots of Equipment and Features: Quality and Uniqueness o Objective: Highlight specific tools, equipment,
and unique attributes, communicating attention to detail and service quality. o Execution: Straight-on, sharp close-ups of equipment (styling chairs, dryers, nail stations) and unique decor. Emphasise textures, materials, and cleanliness, showing professionalism and high standards. * Product Photography: Showcasing Offerings Professionally o Objective: Make products desirable and professional, encouraging purchase and reinforcing brand quality. o Execution: Products must be clean, neat, and impeccably presented (spotless bottles, forward-facing labels, perfect packaging). Use consistent lighting to minimise shadows. Group products or feature them individually against a clean, neutral background. * Exterior Salon Photography: Location Identification and Client Welcome o Objective: Clearly identify the salon's physical location for easy client navigation. o Execution: Clear, well-lit exterior shots in
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