16 ott - Milano
WP Communications
Company Description WP Communications is an award-winning integrated communications agency headquartered at 100 Bishopsgate in the City of London, with a globally distributed team of creative media specialists. The agency combines decades of experience across earned (public relations), owned (websites and social channels), and paid (advertising) media to accelerate brand awareness and commercial growth for its clients. Teams at WP Communications strategize, develop, and execute campaigns that drive perception change and influence purchasing decisions, supporting objectives such as customer acquisition, investment generation, and behavioral change. Founded by highly commended PR practitioner Will Painter, the agency offers a dynamic, collaborative environment for media professionals who want to work on impactful international campaigns.
Role Description This contract role is for a Freelance Media Relations Specialist focused on health tech, based in Milan with a hybrid work arrangement that allows tempo parziale work from home.
The specialist will develop and execute media relations strategies for health tech clients, including drafting and distributing press releases, pitching stories to relevant media outlets, and securing coverage in targeted publications and broadcast channels. Day-to-day tasks include building and maintaining relationships with journalists and influencers, preparing briefing documents and media materials, and coordinating interviews and media opportunities. The role also involves advising clients on strategic communications, monitoring media coverage, and providing regular performance reports and insights to optimize ongoing campaigns. Collaboration with WP Communications’ wider team will be required to align media relations activities with broader PR and integrated communications plans.
Qualifications
• Strong public relations and media relations skills, including experience managing relationships with journalists and media outlets.
• Ability to dra
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