Lifestyle Marketing PLG Internship
Pubblicato il 16-10-2026 - Ferrari in Bologna
Job Description
Ferrari has a most desirable track record, in F1 and Endurance Racing, for built-to-order Sports cars with Desing R&D;, Production and commercial activities, as well as in LifeStyle and Fashion activities. And delivers record business results and confirmed one of the "World's most powerful brands".
Above all Ferrari is an international team (with 60+ nationalities) working with the highest level of professionalism and dedication, based on performance, meritocracy and continuous development, with innovation at the heart of our future.
We are looking for a dedicated intern in our Lifestyle Marketing PLG team , with specific activities in the marketing processes related to Ferrari Lifestyle collections.
Activities Support the planning, coordination, and execution of product launches, ensuring alignment among the various company functions;
Collaborate in updating and managing the marketing calendar, gathering input from internal teams (Merchandising, E-commerce, Communication, Media, and Retail);
Prepare marketing briefs for creative and content production teams,
as well as presentations, reports, and summary materials;
Monitor campaign development and ensure the correct distribution of communication assets across different channels;
Partecipate in the organization and operational coordination of events, activations, and Fashion Shows related to the Lifestyle collections;
Manage activity follow-up, monitor project deadlines, and provide operational support during the execution of marketing initiatives.
For this fundamental role in managing the Marketing PLG activities, we are ideally looking for a recent Master graduate or current Master student (eligible for internship) or in your final year in Marketing or similar.
You will not only have a passion for automotive and innovative solutions, but also already gained first work‐experience through internships or projects (in automotive or luxury sectors) that allow you to understand business complexities and h