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Store Manager

Pubblicato il 17-10-2026 - Burberry in Roma

Department: RETAIL OFFLINE
City: Rome
Location: IT
INTRODUCTION
At Burberry, we believe creativity opens spaces. Our purpose is to unlock the power of imagination to push boundaries and open new possibilities for our people, our customers and our communities. This is the core belief that has guided Burberry since it was founded in 1856 and is central to how we operate as a company today.
We aim to provide an environment for creative minds from different backgrounds to thrive, bringing a wide range of skills and experiences to everything we do. As a purposeful, values-driven brand, we are committed to being a force for good in the world as well, creating the next generation of sustainable luxury for customers, driving industry change and championing our communities.
JOB PURPOSE
- To provide leadership for the store, setting an excellent standard for the store and inspiring the team to achieve it.
- To own the employee experience, driving employee satisfaction and elevating team behaviours.
- To own the customer experience, driving customer satisfaction and increasing brand loyalty.




- To drive performance and growth, through excellent operational and commercial execution.

RESPONSIBILITIES
- Establish a constant focus on Brand, continually driving engagement, knowledge and passion for the Brand across the store team
- Be on the shop floor
- Be a presence leading on the shop floor, acting as a brand ambassador and role modelling Burberry behaviours
- Monitor, coach and provide feedback to the store team to deliver excellent customer experience
- Maintain a luxury environment, ensuring excellent execution and maintenance of Visual Merchandising guidelines across the store
- Drive the use of digital assets to enhance the customer experience
- Retain and develop talent
- Lead, inspire and manage a high performing, positive store team
- Continually elevate the capability of the store team through recruitment, staff development, mobility and effective succession planning
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