Head of Sales, North America
Pubblicato il 17-10-2026 - WeRoad in Firenze
About the role
Tutti i candidati sono invitati a leggere attentamente la seguente descrizione del lavoro e le relative informazioni prima di candidarsi.
Reports to: General Manager, WeRoad US
Type: Full-time, founding role
Location: USA, Remote
Corporate travel is a new revenue line and a new product for WeRoad: companies book a trip as an offsite or team retreat, on any of our itineraries. Buyers are mainly remote and distributed teams, with in-office companies showing interest too, and groups are not limited to the consumer age range. There is no proven pitch, pricing model, sales process or team yet; this role builds them. Few companies think of group adventure travel as an offsite format today, so you will be creating the category as much as selling into it.
What you’ll do
Own corporate revenue end to end. Prospect, pitch, negotiate and close. Then grow the accounts you land.
Build pipeline from zero. Run outbound to a defined target list and work inbound from the corporate page.
Define the offer. Set positioning, messaging, packaging and pricing for corporate buyers,
who buy for different reasons than our consumer travelers.
Create the collateral. Decks, proposals, one-pagers and case studies.
Write the playbook. Turn what works into a repeatable process, from first touch to trip handoff, that future reps can run.
Build the team. Hire SDRs/reps as revenue supports it.
Success in the first 12 months
About 12 corporate deals closed, roughly one a month once ramped.
A documented playbook: target customer, messaging, pricing and sales process.
An SDR hired and producing qualified meetings.
Corporate travelers contributing a visible share of the 10,000-traveler 2027 goal.
Annual revenue quota: $1M in year one.
Who you are
A senior seller who still carries a bag. The first year is heavy on prospecting and pitching. This is not a junior role, and not a people manager from dayone role.
A builder. You have stood up a B2B sales motion from scratch: n