Head of Marketing
Pubblicato il 19-10-2026 - PeoItaly in Modena
Fully Remote | International Scope | Permanent Position
About the Opportunity PeoItaly is recruiting a Head of Marketing on behalf of an international healthcare education organisation connecting students and future healthcare professionals with immersive educational experiences across Europe.
Its international community includes future doctors, nurses, veterinarians, researchers and healthcare professionals from around the world.
As the organisation continues to grow, we are looking for a data-driven, hands‑on Head of Marketing to lead its next stage of international growth.
This is an opportunity to combine strategy, people leadership, analytics and hands‑on execution , with real ownership of the marketing function in a fully remote and international environment.
The Role As Head of Marketing , you will bring together CRM, social, influencer marketing and admissions activities under one clear growth strategy.
You will own marketing priorities, KPIs, measurement and team leadership while remaining close to the data and day‑to‑day performance of the function.
You should be equally comfortable setting strategic direction and working directly in HubSpot, analysing funnel performance and identifying opportunities for growth .
This is not about doing the work of every marketing specialist. It is about connecting the dots, creating focus and building the systems and processes that enable a small team to perform at its best.
The opportunity could suit either an established Marketing Manager/Head of Marketing or someone ready to take on their first Head of Marketing position after developing strong CRM, performance or analytical marketing expertise alongside people‑management experience.
Key Responsibilities
- Build and own an integrated marketing strategy aligned with business and admissions objectives.
- Connect CRM, social, influencer and admissions activities around shared targets and KPIs.
- Own marketing measurement, reporting and attribution across the customer jour