Regional Marketing Executive
Pubblicato il 19-10-2026 - XM in Palermo
We are looking for a dynamic, passionate and creative professional to lead and coordinate our fast - growing marketing function across the Italian Market. This is an excellent opportunity to join a fast-paced and international environment and take your career to the next level The main responsibilities of the position include: * Define and create country-specific marketing strategies. * Manages and executes engaging country-specific social media content, ensuring alignment with the Company's brand guidelines and business objectives. * Develop and implement demand generation and lead generation strategies and rollout plans across the Italian market. * Coordinates with agencies, external partners, and vendors to support marketing initiatives, events, and campaigns. * Provide support for marketing events and exhibitions as required. * Launch marketing campaigns as well as evaluate success and deliverables based on KPIs. * Assist the Marketing and the Business Development functions to carry out market research during new region penetration stage, in respect to each country’s ethics,
culture, customs, etc. * Coordinate the marketing team and handle relevant delegated projects. * Collaborates with Marketing, Design, Business Development, and other internal stakeholders to ensure consistent messaging and timely execution. * Stay on top of current trends and best practices. * Perform any other related tasks as assigned by the Country Business Development Manager. Main requirements: * Degree in a marketing, advertising, communications or a business-related field * At least 3 years of experience in a similar role * Native Italian speaker and excellent knowledge of English * Knowledge of social media management tools (e.g., "Sprinklr") is considered an advantage * Solid knowledge of marketing analytics and metrics features * Strong project management skills will be considered an advantage * Outstanding communication and interpersonal skills * Highly organised and ability to