19 ott - Bardi
lululemon
Community Marketing Lead, Italy & Spain (Milan or Madrid Based)
Business Unit:
Store Support Centre (SSC)
Description & Requirements
who we are
lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.
about this team
The Community team at lululemonis responsible forcreating,developingand executingregionalmarketing strategies that inspire and connect key stakeholders,building brand awareness,brandfamiliarityandbrandloveacross ourkey markets.
The Community Marketing Lead is a people andwellbeingindustry leaderwhomcollaborates with key stakeholders and partners to create and implement localised marketingstrategythat supports overall brand marketing tactics toacquirenew guests.
core responsibilities
Deliver quarterly elevated community programming and experiencesthrough local run,trainand yoga partners across key cities in Italy and Spainat keybrandcampaignand/orcultural moments on the calendar.
Act as the marketing relationship holder for the most premium and relevant gyms, studios, run clubs and shopping centres to designand managebespoke partnerships to grow awareness, seed our core products, andacquirenew guests.
Project manage the360-marketingstrategyfor New Store Openingsand New Market Entry, deliveringthe strategy and executing in close collaborationwith cross-functional partners to drive the retail business.
Directly coach the store teams,facilitatingquarterly strategy meetings
20 ott - Cagliari
PRODUZIONI
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