Sales Digital Advertising Manager

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Si assicuri di leggere la descrizione completa qui sotto.Job ID ******** Location Milan, Italy Business The Walt Disney Company (EMEA) Date posted Oct. 13, ****The primary responsibility of the Sales Digital Advertising Manager is to drive advertising revenue for Disney+ and other media platforms (e.G., Social Meta, YouTube) by managing and developing relationships with media agencies and/or clients in the Italian market.This role will focus on generating incremental revenue, delivering strategic and creative advertising solutions, and building long-term partnerships.
The role reports to the Italy Integrated Ad Sales Senior Manager and works as part of the Italy Advertising Sales team.The successful candidate will also support the strategic planning of their Big Media Agencies or Direct Clients portfolio and actively contribute to sales growth across key platforms.You'll join a team grounded in our Disney values, acting with Integrity, welcoming everyone through Inclusion, embracing boundless Creativity, working together through Collaboration and caring deeply for our Community.
These values shape how we work and how we support one another every day.This role will be based in our Milan office, 4 days a week, with either a Monday or Friday working from home.
The internal job title will be Digital Sales Manager.What You Will DoAchieve and exceed revenue targets on a weekly, monthly, and quarterly basis, as agreed with the line managerCultivate strong, multi-level relationships across media agencies, particularly with planning and buying teamsProactively pitch and sell multi-platform content packages and campaign-led solutionsGrow existing business and identify new revenue streams within the agency and/or client portfolioDevelop and nurture relationships with key decision-makers and C-level stakeholders across agencies and/or direct clients to drive long-term strategic partnershipsProvide accurate forecasting and regular reporting to managementOwnership of a defined agency/client patch and performance against set revenue targetsContribution to market intelligence and competitive positioning in ItalyUse analytical tools and dashboards to monitor performance and maximise sales opportunitiesAnticipate risks within the portfolio and implement focused sales strategies to address them; ability to navigate campaign escalations and contribute to long-term positive solutionsConduct campaign analysis to extract actionable insights and future recommendations through Sales HubLead and support new business pitches, develop complex media plans, and present strategic advertising solutionsIdentify training, events, and hospitality needs within agency partners and communicate these to the line managerLead agency/client plenary sessions, presentations and thought leadership initiatives designed to elevate market awareness and generate commercial opportunitiesCollaborate closely with Client Services team (campaign management and ad operations) to develop holistic client proposals from a sale to implementation and technical troubleshootingCollaborate with Account Managers in other EMEA regionsStay informed on key market and category trends and leverage them to shape sales narrativesRequired Qualifications & SkillsSignificant experience in media sales, preferably within a major media owner, broadcaster, streaming service or digital / social media companiesExperience in Sales Planning functions in the digital media industry, with a focus on video advertising; Deep understanding of the digital ecosystem, including familiarity with VOD, BVOD, and SVOD platformsKnowledge of Connected TV (CTV) landscape and cross-media opportunitiesProven experience managing a strong client/agency portfolio in the Italian media landscapeStrong grasp of programmatic trading models and direct relationships with agency trading desksKnowledge of different planning models: Direct IO, Programmatic Guaranteed and PMPDemonstrated ability to deliver strategic, cross-platform advertising solutions in a highly competitive environment - Confident in leading presentations and communicating complex media strategiesTrack record of driving incremental revenue and growing investment from clientsCapable of developing and executing long-term sales strategies aligned with business goalsSkilled in media planning and use of analytics for performance improvementExtensive experience in digital and video advertising salesIn-depth knowledge of the Italian digital and CTV advertising marketStrong relationships with senior-level contacts within media agenciesStrategic thinker with a proactive, solution-oriented mindsetExcellent communication and presentation skills (verbal and written, English and Italian)Advanced skills in PowerPoint and Excel for media planning and reportingStrong working knowledge of Salesforce is required, with proven experience in pipeline management and forecastingFamiliarity with campaign measurement and effectiveness studies (e.G. Brand Lift, Attention Measurement, Sales Lift, Nielsen)



is highly desirableUnderstanding of both TV and digital media sales strategiesStrong organisational and analytical capabilitiesTeam player with the ability to collaborate across departments (e.G., marketing, programming).
The Walt Disney Company is an Equal Opportunity Employer.
We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong.
Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.We will ensure that individuals with disabilities are provided with reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.
Please contact us to request accommodation.The gross annual salary (RAL) for this position ranges from ****** € to ****** €.
The final offer within this range will be determined based on objective and neutral criteria, including the candidate's experience and skills.
In addition to the gross annual salary, the overall remuneration package may include benefits and other compensation components, such as premio schemes based on roles, medical, life & disability insurance programs, meal vouchers at 10€ per onsite day, welfare program, Disney+ subscription and Entrance Pass to Parks, in accordance with applicable company policies and collective agreements.This role is regulated by the Grafici Editori National Collective Bargaining Agreement, with an initial placement at Level A.DisclaimerThis position is withTHE WALT DISNEY COMPANY ITALIA SRL, which is part of a business we callThe Walt Disney Company (EMEA).
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences.
From humble beginnings as a cartoon studio in the ****s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family.
Disney's stories, characters and experiences reach consumers and guests from every corner of the globe.
xysqume With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
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Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/8jp9k1