General Manager
Pubblicato il 23-10-2026 - ASBC Italia in Milano
General Manager (Bang & Olufsen luxury audio products stores)
About the Role: The General Manager of ASBC Italy plays a pivotal role in sustainable and profitable sales growth, exceptional customer experiences, and premium services across all Lines of Business (LOB) of Bang & Olufsen.
Mission
To lead, coordinate, and continuously enhance the performance and collaboration of all functions within the business unit. Foster a culture of engagement, excellence, and accountability. Represent the company to authorities, clients, and strategic partners. Act as a brand ambassador for B&O; in the region and ensure successful execution of business plans submitted to group management.
Key Responsibilities
- Strategic & Commercial Growth - Designed and executed a unified omnichannel strategy (retail, e-commerce, B2B), driving significant growth of the B&O; Stage business and elevating customer experience across all touchpoints.
- Operational Excellence - Established and optimized KPIs, SOPs, and inventory processes to ensure efficiency, profitability, and best-in-class service standards.
- Team Leadership & Culture - Recruited, developed, and led high-performing teams, fostering a results-driven, inclusive, and customer-centric culture.
- Market Development & Brand Activation - Expanded omnichannel presence, launched premium events for HNWIs, and executed integrated marketing to strengthen brand visibility and loyalty.
- Governance & Strategic Reporting - Ensured compliance, operational integrity, and data-driven reporting, actively contributing to strategic and financial planning at the corporate level.
Requirements
- Minimum 5 years of Commercial/General Management experience in premium/luxury/consumer electronics/furniture retail business.
- Demonstrated success in growing brand equity and sales through strategic planning and operational execution.
- Proven ability to lead, inspire, and manage teams across diverse functions and geographies.
- Deep understanding of luxury/premium customer expectations and how to exceed them through service and experience.
- Strong analytical mindset; proficient in interpreting complex data sets and transforming insights into actionable strategies.
- Excellent communication and negotiation skills; adept at relationship management across all levels.
- Business acumen with a strategic perspective; capable of identifying market opportunities and adjusting quickly to change.
- Proficiency in both English and Italian (verbal and written) is essential.
- Adaptable, agile, and solution-oriented leader able to thrive in a fast-paced, evolving environment.
We offer
- Work for a financially strong, fast-growing multinational company
- Access to continuous professional development: training, certification programs, events, and team buildings
- Competitive salary package and motivation scheme
- Health insurance
- International career opportunities
ASBIS Group is a leading IT company specializing in value-added distribution and development of IT, IoT, and Robotic products, solutions, and services to the markets of Europe, the Middle East, and Africa.
In over 30 years of operations, ASBIS has grown into an international group, headquartered in Cyprus, with subsidiaries in 34 countries across EMEA, and nearly 3,000 employees.
We are proud of being one of the certified companies by Great Place to Work, the global authority on workplace culture, as we believe that our true asset is people. ASBIS invests a lot to create a workplace where every employee has a place for professional growth, and appropriate support to unlock their potential and build a future with the Company.
Whatever your area of expertise and specialization, you will find a range of career opportunities at ASBIS. Apply now.
By responding to the vacancy, you consent to the processing of your personal data indicated in your CV. For more, please visit https://www.asbis.com/gdpr-candidate-privacy-policy
Details
- Seniority level: Mid-Senior level
- Employment type: Full-time
- Job function: Sales, Business Development, and Management
- Industries: Appliances, Electrical, and Electronics Manufacturing, Musicians, and Retail Appliances, Electrical, and Electronic Equipment