Category Specialist

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/8oekgu

pThis is a b6-month fixed-term position /b with possibility of extension based on performance and business needs. /p pbOur Company: /b /p pWe are The Tour Guy, provider of incredible tours and authentic experiences for English-speaking travelers across Europe and the U.S.A. We follow the Golden Rule of travel: treat vacations like you want yours treated. /p pbThe Candidate: /b /p pA curious, commercially minded professional with a few years of e-commerce experience and a strong interest in tourism. You naturally ask why a product is, or is not, selling and look beyond price for the answer. You understand how visibility, positioning, content, reviews, availability, and customer experience influence performance. /p pYou are comfortable working with e-commerce metrics such as product views, conversion rate (CVR), add-to-cart rate (ATC), bookings, and margin. You do not need to be an advanced data analyst, but you understand what these numbers mean, why they matter, and how to use them to make better decisions. /p pbDesired Experience (Skills): /b /p ul li2+ years working in e-commerce, category management, merchandising, product management, or digital marketing /li li2+ years working in tourism, hospitality, or local travel services /li liExperience analyzing and improving the performance of online products /li liExperience working with CMS platforms such as TourCMS, Bokun, or WordPress /li /ul pbDesired Skills/Applications: /b /p ul liCurious and commercially minded, with a strong problem-solving approach /li liUnderstanding of e-commerce metrics, including CVR, ATC, traffic, bookings, and margin /li liProficiency in Excel, including VLOOKUPs and pivot tables /li liFamiliarity with WordPress or other CMS platforms /li liStrong supplier negotiation and relationship-management abilities /li /ul pbResponsibilities Qualifications: /b /p pDevelopment Optimization of Experiences: /p ul liAudit existing categories and identify missing products, overlaps, and underperformers /li liGrow the portfolio strategically by selecting products based on customer demand, market gaps,



and commercial potential /li liBuild relationships with local suppliers and negotiate competitive pricing and terms /li liImprove product performance by reviewing content, imagery, positioning, reviews, availability, pricing, and customer experience /li liIdentify exclusive, differentiated, or high-converting experiences that support business goals /li liBenchmark products and pricing against direct competitors and OTAs /li /ul pbProduct Lifecycle Management: /b /p ul liManage product listings in our CMS, ensuring pricing, logic, availability, content, and visuals are accurate /li liOwn the backend setup and QA of experiences for launch readiness /li liEnsure every newly published product reaches a minimum of 100 product-page views per month /li liWork with merchandising and marketing to increase product visibility across category pages, search results, campaigns, content, cross-selling placements, and other relevant channels /li liMonitor views, CVR, ATC, bookings, reviews, cancellations, and margin to identify performance issues /li liProactively test improvements and elevate products that continue to underperform /li /ul pbStrategic Planning Execution: /b /p ul liUse booking data, customer behavior, reviews, competitor research, and market trends to guide category decisions /li liDetermine which products are ready for additional marketing or paid advertising support /li liBuild category growth plans that define what products should be added, improved, promoted, or removed /li liCollaborate across CX, marketing, merchandising, and operations to ensure smooth launches and strong product performance /li liTrack regional tourism trends and translate them into specific product opportunities /li /ul pbWhat we offer: /b /p ul liMeal vouchers (€7 per day) in accordance with internal company policy /li /ul pAt The Tour Guy we offer equal opportunities. We are committed to treat all candidates equally based on their skills, achievements and experience regardless of their race, nationality, sex, age, disability, sexual orientation, gender identity or any other classification protected by law. /p #J-18808-Ljbffr

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/8oekgu