27 ott - Provincia di Latina
Delonghi
OverviewVuole saperne di più su questo lavoro? Scorra verso il basso per scoprire quali competenze, esperienze e titoli di studio sono necessari.Hands-on, data-driven Media Strategist to drive Retail Media across Europe, acting as the engine for retail plans with partners like MediaMarkt, Currys, Argos, Unieuro, and Darty. You will bridge performance marketing and commercial sales to win the digital shelf and deliver measurable ROI. A learning path will be created to deepen Retail Media expertise within a global team. You'll shape the roadmap and contribute to the company's digital transformation in the retail media space.Retribuzione / BenefitsDynamic environmentImpactful workGrowth opportunitiesWellbeing initiativesWork-life balancePartnerships and shopping programsResponsabilitàEnd-to-end management of retail media campaigns (Sponsored Products, Display, Video)
across major European retailersDevelop and implement bespoke media plans for partners aligned with seasonal peaks and product launchesManage and allocate retail media budgets to hit ROAS and market share targetsDaily monitoring and A/B testing of bids, keywords, and creative assets to maximize visibility and conversionProvide reporting and insights with weekly/monthly performance deep-dives and summaries to Head of Paid MediaServe as the technical point of contact for local trade marketing teams and external retail media networks/aggregatorsRequisiti fondamentali xysqume 3–5 years in Paid Media campaigns; 7+ years in marketing/media rolesStrong analytical mindsetInterested in Retail MediaAdvanced knowledge of Excel/Google Sheets, LookerFull professional fluency in English; other languages a plusProven track record of managing high-budget campaignsAnalytical thinkingStakeholder collaborationGrowth mindsetExcel/Google SheetsLooker