Marketing and Communications Manager, Motion Drive Products

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/8ow0e6

Overview
In this role you lead global marketing and communications for ABB Motion’s industrial drives portfolio, shaping how we reach and engage customers worldwide. You’ll partner with cross-functional teams to align plans with business goals and drive meaningful market impact through launches and campaigns. You translate complex concepts into customer-centric value propositions and ensure consistent, measurable execution across markets. This is an opportunity to influence go-to-market strategy while advancing sustainability-focused energy solutions.
Responsabilità Develop and execute annual global marketing and communications plans aligned with business objectives
Lead end-to-end global product launches and marketing campaigns with measurable impact
Manage marketing budget, targets, and campaign performance analysis
Create compelling storytelling that communicates customer needs and differentiation
Collaborate with Sales, Product Management, R&D;,



regional marketing and external partners to strengthen go-to-market
Support local teams in localizing industry campaigns
Requisiti fondamentali Bachelor's or higher degree in Marketing, Communications, Business, or related fields
5+ years of experience in related roles, ideally in B2B product marketing
Proven experience building and executing global marketing plans and integrated campaigns
Proficiency in digital marketing tools, AI, analytics, and content development
Excellent communication, storytelling, and stakeholder-management skills
Growth mindset: innovation, ownership, and continuous improvement
Fluency in English and valid work authorization in the hiring country
excellent communication
storytelling
stakeholder-management
digital marketing tools
AI
analytics

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/8ow0e6