Regional Marketing Manager
Pubblicato il 29-10-2026 - Vishay Intertechnology in Italia
Regional Marketing Manager – South Europe
Assago, IT, Italy | Le Pecq, FR, France | Madrid, ES, Spain | Regional Marketing
- Regional Market Expert: Owns regional expertise on customers, applications, competitors, and market trends for Vishay’s capacitor portfolio in South Europe.
- Regional Alignment Lead: Leads divisional capacitor strategies into regionally executable Go-To-Market actions.
- Strategic Customer Interface: Acts as the technical-commercial representative of the capacitor divisions at key customers.
- New Business & Demand Driver: Identifies and structures new growth opportunities based on market and application insight.
- Maintain deep understanding of customer applications, design requirements, and usage trends for capacitor technologies.
- Identify technology shifts and emerging demand and provide structured intelligence feedback to Divisions.
Lead Divisional Strategy into Regional Go-To-Markets
- Understand divisional roadmaps and strategic priorities and translate them into regional focus applications and target accounts.
- Build regional customer target plans and align Sales execution with divisional objectives.
Customer Interface & Strategic Positioning
- Conduct frequent customer engagements, including direct interaction with customer engineering teams.
- Support strategic opportunity positioning and design-in activities.
- Deliver competitive counter-strategies and differentiation messaging.
New Business & Demand Creation
- Identify new business opportunities.
- Support demand creation initiatives.
Product Requirements & Voice of Customer
- Propose and justify new product requirements to the divisions to support roadmap discussions.
- Translate customer and application needs into structured technical inputs for Divisions.
Sales Guidance & Cross-Functional Alignment
- Align with Sales and FAEs on opportunity prioritization
- Ensure communication between internal and external stakeholders
- Align engineering and commercial interfaces across the organization
- Support CRM transparency and opportunity tracking
Strategic Commercial Support
- Support contract negotiations as required
- Provide strategic pricing-positioning input
Requirements
- Degree in Electrical Engineering, Electronics, or comparable technical discipline. Equivalent professional experience can also be considered
- 3 years + of experience in the electronics industry; passive component experience preferred but not mandatory
- Experience working directly with customer engineering teams
- Experience working with distributors is a strong plus
- Proactive, structured, and independent working style
- Strong communication skills and business acumen
- Comfortable with MS Office and Sales Force
- Willingness to travel mainly within South Europe
- Fluent English is mandatory with good speaking and writing skills. Fluency in at least one of the regional languages (French, Spanish or Italian) is required.
Torino, IT, Italy | Market Research & Development | JR-15475
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