Copywriter - Associate - Automotive
Pubblicato il 29-10-2026 - Publicis Groupe in Milano
Company description
About Publicis Sapient
Most companies in the AI era do one of two things: they advise, or they sell you a tool. We do both. Publicis Sapient is a technology company that provides enterprise AI platforms and services, which means we build our own AI platforms and bring the strategists, product thinkers, designers and engineers who make them work inside the world's most complex businesses. It's where people and products shape the future of enterprise, and where your ideas actually reach the organizations that run the world. If you want to question how things are done, learn continuously and do the best work of your career alongside 20,000 people across 28 countries, you're in the right place. Come build with us.
Our Commitment to Inclusive Hiring
We are committed to fostering and encouraging an inclusive and welcoming environment for everyone and we believe great talent comes from many different backgrounds, experiences, and perspectives. That's why we're committed to creating a hiring process where everyone has an equal opportunity to succeed and feel safe. We welcome applications from all backgrounds and identities including: race, ethnicity, nationality, gender, disability, sexual orientation, gender identity, or religion and value the diverse experiences, perspectives, and strengths they bring to our teams.
If there's anything we can do to make our recruitment process more accessible or comfortable for you, please let us know. We're happy to provide reasonable adjustments throughout the application and interview process. You can contact us anytime at (email hidden).
Your Safety Matters To Us
At Publicis Sapient, we're committed to protecting candidates throughout every step of their journey with us. To help you stay safe from recruitment scams, please remember that our recruiters will only ever contact you from a Publicis Sapient email address. In some cases, we may partner with trusted, vetted recruitment agencies who will clearly identify themselves as working on behalf of Publicis Sapient. If you receive communication from any other domain claiming to represent us, please treat it with caution and contact us at (email hidden)
Overview
Why This Role Matters
As an Associate Content Designer / Copywriter , you'll contribute to the creation of clear, effective, and engaging content that speaks authentically to the target audience. You'll collaborate daily with multidisciplinary teams, including strategy, design, UX, tech, program managers, and product teams, to develop messages aligned with business objectives and brand strategy, helping to build relevant digital and creative experiences.
At Publicis Sapient, what we truly look for in a content designer / copywriter is the ability to navigate between creativity and strategic thinking : not just writing, but also an understanding of data, user behavior, digital journeys, content design , and UX writing . It's essential to know how to translate insights into simple yet impactful messages, working in an agile environment that values both lateral thinking and execution.
In this role, you'll apply your skills to the creation of digital content, products, services, and campaigns, ensuring clarity, consistency, and relevance across touchpoints. In a landscape crowded with digital noise , you'll know how to create content that stands out without feeling generic or predictable, bringing out the personality of each brand and raising the quality, distinctiveness, and effectiveness of every message.
You'll also bring confidence in strategic writing for digital channels , including websites, social media, email campaigns, CRM journeys, and digital platforms, as well as the ability to use lateral thinking to shape creative communication ideas that are relevant, distinctive, and effective.
This is a hybrid role , with 3 days in person and 2 days remote , designed to support both close collaboration with teams and clients and focused individual work.
In short, the person we're looking for must not only "write well," but also actively contribute to designing communication experiences that have a real impact on users and the business.
Where You'll Make an Impact
Digital content and communication experiences Develop clear, concise, and engaging copy for digital and print platforms, including websites, social media, mailing, CRM, marketing collateral, digital products, services, and campaigns. Apply strategic writing skills to ensure content is relevant, distinctive, consistent, and aligned with both audience needs and business goals.
Content design, UX writing, and user journeys Create and refine content across digital journeys, ensuring clarity, usability, accessibility, consistency, and adherence to brand guidelines. Contribute to microcopy, messaging frameworks, tone of voice guidelines, content principles, and content