Marketing Executive
Pubblicato il 30-10-2026 - QRP International in Como
**ROLE DESCRIPTION** You will lead the optimization of our digital presence - from technical foundations to content architecture - while ensuring consistent and high-quality execution in all our markets (Italy, Belgium, France, Switzerland and Luxembourg). Your role is to turn visibility into measurable growth, making QRP a reference source in both search engines and AI-generated answers. You will also be accountable for ensuring flawless execution of marketing activities across the Italian market. Your mission is to structure and scale QRP’s visibility across Google and AI platforms by combining deep SEO expertise with a strong understanding of content and data - while ensuring local execution for the Italian market. **RESPONSIBILITIES**
- Update Website (Italian market)
- Writing and publishing SEO-driven content (articles, landing pages, updates)
- Managing and optimizing website content (Italian market)
- Responding to client reviews with SEO impact in mind
- Supporting local campaigns and events (with content reuse logic)
- Running continuous competitor and SERP analysis
- Defining and executing the SEO & AEO roadmap aligned with business priorities
- Structuring content for search and AI discoverability (semantic, entities, internal linking)
- Improving technical SEO (indexation, performance, site architecture)
- Monitoring rankings, traffic, and AI visibility signals **SKILLS**
- Native or near-native Italian (C1/C2) with strong writing capabilities;
- Fluent English (C1/C2), able to work in an international environment;
- Additional language (French, German, or Dutch) is a plus;
- Solid experience in SEO (2-3 years), including content optimization and basic technical understanding;
- Strong analytical mindset, with the ability to interpret data and turn insights into actions;
- Proven ability to structure and optimize content for search engines (semantic SEO, keywords, intent);
- Curiosity and adaptability towards AI-driven search (ChatGPT, Gemini, etc.);
- **AUTONOMY**: Ability to work independently, demonstrating strong self-management and decision-making skills.
- **PROACTIVITY**: Initiative to identify opportunities and take proactive steps to address challenges or improve outcomes.
- **PROBLEM SOLVING**: Skilled at analyzing situations and developing practical, effective solutions to problems.
- **TIME MANAGEMENT**: Expertise in managing time efficiently to prioritize tasks and meet deadlines consistently. **COMPETENCES**
- Able to embrace QRP Core Values in everyday work
- We do our utmost to make our clients happy
- We enjoy working together as a team
- We keep our word
- We are committed to our professional development
- DECISION-MAKING: Expertise in making well-informed decisions, even in complex or uncertain situations. **CONTRACT DETAILS**
- Work location: Hybrid (Como) with 3 days of smart working **WHAT WE OFFER**
- A high-impact role directly contributing to QRP’s growth and visibility
- Direct exposure to leadership and involvement in strategic decisions
- A fast-moving environment where your work has visible and measurable outcomes
- Flexibility with hybrid working (Como-based)
- Supplementary health insurance
- Meal vouchers
- Continuous learning and development opportunities in SEO, AI, and digital growth. Retribuzione: €26.000,00 - €30.000,00 all'anno Benefit: - Bevande gratis
- Buoni pasto
- Computer aziendale
- Flessibilità oraria
- Snack gratis
- Supporto allo sviluppo professionale Istruzione: - Laurea triennale (Obbligatorio) Lingua: - Inglese (Obbligatorio)
- Italiano (Obbligatorio) Sede di lavoro: Ibrido/da remoto (22100 Como)