C Manager
Job Posting TitleD2C ManagerThe challengeAn exciting opportunity has arisen to contribute to the Sales team at Haier Europe. The Company is on a journey to achieve ambitious business growth and leadership objectives in the region, and we need someone who is passionate, proactive, self-driven and motivated to join a team of open-minded individuals. We are looking for an individual who demonstrates the core values of the Haier’s attitude: entrepreneurship and innovation, zero distance to consumers and IoT & Ecosystem thinking. A true change agent with an agile approach thriving for idea contamination and with a hyper-collaborative approach that breaks silos and creates an open ecosystem.
What you will doE-CommerceDefine and execute the online channel strategy, with full responsibility for P&L; and the promotional calendarDrive media investment priorities, identifying new growth levers for the businessCollaborate with the Product Lines on the evolution of the online assortmentContinuously monitor KPIs and sales performance (conversion rate, AOV, ROAS, CAC, traffic), translating data into actionable decisionsAct as the reference point for HQ on the activation of new technical developments and escalation managementManage relationships with key channel partners and vendors (logistics, shipping, technology)Lead and develop the resource responsible for e-commerce operationsPhysical ChannelEnsure the commercial performance of the store, continuously monitoring key KPIs (conversion rate, sales, profitability)Define the promotional plan and B2B commercial initiativesOversee service standards and the in-store customer experience, in line with brand valuesOversee stock flows,
ensuring proper inventory managementManage the store’s P&LCoordinate; and develop the store team, stepping in directly to address operational issuesExperience:At least 5-6 years of experience in digital/e-commerce, including 2-3 years in a role with direct responsibility for a D2C channelProven experience managing the P&L; of an e-commerce channel, with measurable growth resultsExperience with digital retailer and/or marketplace channels is a plusExperience, even indirect, in retail/commercial environmentsTechnical
Skills:
Strong understanding of UX/UI, customer journey, and digital funnel dynamicsBroad understanding of the digital marketing landscape (SEO, performance marketing, affiliate, CRM, email marketing, and marketing automation)Familiarity with e-commerce platforms; knowledge of Shopify is a plusGood familiarity with analytics and reporting tools (Google Analytics or equivalent)Experience in social commerce (Instagram, TikTok Shop)Knowledge of retail KPIs and dynamicsSoft
Skills:
Strong stakeholder management and influencing skills, including with international/HQ teamsAbility to read local market trends and consumer behaviorStrong customer experience orientation, with a “lead by example” approach to team managementEntrepreneurial spirit, decision-making autonomy,
and strong problem-solving skillsPassion for retail and for peopleAbility to build and maintain strong partnerships and relationships at all levelsEducation & LanguagesDegree in Economics, Marketing, Digital Business, or related fieldsExcellent knowledge of EnglishPAY TRANSPARENCYEmployment Type: Permanent Contract; Full-TimeNational Collective Bargaining Agreement (CCNL): Metalmeccanici PrivatiMinimum Gross Annual
Salary:
40.000The position includes access to an individual or collective variable incentive scheme based on the achievement of predefined performance objectives (KPIs); alternatively, any additional variable compensation components or benefits will be governed by the applicable company policies.
Benefits:
- Meal tickets
- Smart WorkingThe Company may offer a different compensation package than the one indicated above, based on objective criteria identified during the selection process (such as experience, skills or changes in the scope and responsibilities of the role). Any such variation is in no way based on previous salary levels or on personal or discriminatory factors.
All decisions are made in compliance with the principle of equal pay, the applicable National Collective Bargaining Agreement (CCNL) and EU Directive 2023/970, as well as the relevant national implementing legislation.#LI-SK1What you need to succeed.
Haier Europe is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, or other characteristics protected by law.
SummaryLocation: Vimercate (MB)Type: Tempo pieno
What you will doE-CommerceDefine and execute the online channel strategy, with full responsibility for P&L; and the promotional calendarDrive media investment priorities, identifying new growth levers for the businessCollaborate with the Product Lines on the evolution of the online assortmentContinuously monitor KPIs and sales performance (conversion rate, AOV, ROAS, CAC, traffic), translating data into actionable decisionsAct as the reference point for HQ on the activation of new technical developments and escalation managementManage relationships with key channel partners and vendors (logistics, shipping, technology)Lead and develop the resource responsible for e-commerce operationsPhysical ChannelEnsure the commercial performance of the store, continuously monitoring key KPIs (conversion rate, sales, profitability)Define the promotional plan and B2B commercial initiativesOversee service standards and the in-store customer experience, in line with brand valuesOversee stock flows,
ensuring proper inventory managementManage the store’s P&LCoordinate; and develop the store team, stepping in directly to address operational issuesExperience:At least 5-6 years of experience in digital/e-commerce, including 2-3 years in a role with direct responsibility for a D2C channelProven experience managing the P&L; of an e-commerce channel, with measurable growth resultsExperience with digital retailer and/or marketplace channels is a plusExperience, even indirect, in retail/commercial environmentsTechnical
Skills:
Strong understanding of UX/UI, customer journey, and digital funnel dynamicsBroad understanding of the digital marketing landscape (SEO, performance marketing, affiliate, CRM, email marketing, and marketing automation)Familiarity with e-commerce platforms; knowledge of Shopify is a plusGood familiarity with analytics and reporting tools (Google Analytics or equivalent)Experience in social commerce (Instagram, TikTok Shop)Knowledge of retail KPIs and dynamicsSoft
Skills:
Strong stakeholder management and influencing skills, including with international/HQ teamsAbility to read local market trends and consumer behaviorStrong customer experience orientation, with a “lead by example” approach to team managementEntrepreneurial spirit, decision-making autonomy,
and strong problem-solving skillsPassion for retail and for peopleAbility to build and maintain strong partnerships and relationships at all levelsEducation & LanguagesDegree in Economics, Marketing, Digital Business, or related fieldsExcellent knowledge of EnglishPAY TRANSPARENCYEmployment Type: Permanent Contract; Full-TimeNational Collective Bargaining Agreement (CCNL): Metalmeccanici PrivatiMinimum Gross Annual
Salary:
40.000The position includes access to an individual or collective variable incentive scheme based on the achievement of predefined performance objectives (KPIs); alternatively, any additional variable compensation components or benefits will be governed by the applicable company policies.
Benefits:
- Meal tickets
- Smart WorkingThe Company may offer a different compensation package than the one indicated above, based on objective criteria identified during the selection process (such as experience, skills or changes in the scope and responsibilities of the role). Any such variation is in no way based on previous salary levels or on personal or discriminatory factors.
All decisions are made in compliance with the principle of equal pay, the applicable National Collective Bargaining Agreement (CCNL) and EU Directive 2023/970, as well as the relevant national implementing legislation.#LI-SK1What you need to succeed.
Haier Europe is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, or other characteristics protected by law.
SummaryLocation: Vimercate (MB)Type: Tempo pieno