Group Marketing Manager
GRS Recruitment are working in partnership with a well-establish Group currently recruiting for the position of Group Marketing Manager to be based in Nicosia. MAIN DUTIES AND RESPONSIBILITIES
* Developing the marketing strategy for the Group for new and existing products.
* Overseeing implementation of the Marketing strategy
- including campaigns, events, digital marketing, and PR.
* Working closely with the company’s Marketing teams in various countries, enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations.
* Ensuring that the marketing teams in the various countries implement the marketing objectives.
* Hold regular meetings with managers to review pipeline, resolve challenges, and present possible solutions, and provide ongoing training to ensure teams consistently perform above standard.
* Attend and/or participate at conventions, conferences, and tradeshows, preparing engaging displays and collateral as needed, and providing post-event reports and analysis
* Manage social media presence and direct programs to improve social media reputation and recognition.
* Undertake continuous analysis of competitive environment and consumer trends
* Producing ideas for promotional events or activities and organizing them efficiently.
* Control budgets and allocate resources amongst projects
* Become the organization’s agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships.
* Build and strengthen relationships with key media in Cyprus and other countries.
* Perform “damage control” in cases of bad publicity.
* Liaise with media and handle requests for interviews, statements etc.
* Facilitate the resolution of disputes with the public.
* Draft content (e.g. press releases) for mass media or company website and other digital/social media.
* Organize initiatives and plan events or press conferences Assist in communication of strategies or messages from senior leadership.
* Monitor progress and submit performance reports.
* Understand key marketing performance metrics and tracking tools to provide market research, forecasts, competitive analyses, campaign results, and client/consumer trends in order to translate results into actionable insights for marketing team.
* Collaborate with Sales to develop strategic channel partner programs.
* Liaise and negotiate with the Group’s vendors to ensure ongoing support and alignment for marketing/promotional activities and to acquire additional incentive/promotion funds CANDIDATE PROFILE
* Bachelor’s degree in Marketing, Communications, Business Administration ore relevant field.
* Master’s degree in Marketing or other relevant field or any professional qualification in the field will be considered an advantage.
* At least 10 years of relevant experience (especially in a fast paced environment)
* Proven record of accomplishment of success in senior marketing roles.
* Experience with digital and print marketing, content marketing, and social media marketing.
* Proven ability to plan and manage budgets.
* Confident, driven and dynamic leader.
* Entrepreneurial mindset.
* Excellent organizing skills.
* Analytical and creative thinking.
* Exquisite communication and interpersonal skills.
* Up to speed with current and online marketing techniques and best practices.
* Customer-oriented approach.
* Established portfolio of media and PR contacts.
* Desire to grow professionally with ongoing education. SALARY AND BENEFITS
* Salary will be determined based on experience, qualifications, and skills. The advertised salary range is indicative, any offer will reflect the successful candidate’s suitability.
* 13 salaries
* Flexible
working hours
* Approachable and polite management
* Excellent working environment
* Career progression and development Due to the high volume of applications we receive at GRS Recruitment, only shortlisted candidates will be responded to. #J-18808-Ljbffr
* Developing the marketing strategy for the Group for new and existing products.
* Overseeing implementation of the Marketing strategy
- including campaigns, events, digital marketing, and PR.
* Working closely with the company’s Marketing teams in various countries, enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations.
* Ensuring that the marketing teams in the various countries implement the marketing objectives.
* Hold regular meetings with managers to review pipeline, resolve challenges, and present possible solutions, and provide ongoing training to ensure teams consistently perform above standard.
* Attend and/or participate at conventions, conferences, and tradeshows, preparing engaging displays and collateral as needed, and providing post-event reports and analysis
* Manage social media presence and direct programs to improve social media reputation and recognition.
* Undertake continuous analysis of competitive environment and consumer trends
* Producing ideas for promotional events or activities and organizing them efficiently.
* Control budgets and allocate resources amongst projects
* Become the organization’s agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships.
* Build and strengthen relationships with key media in Cyprus and other countries.
* Perform “damage control” in cases of bad publicity.
* Liaise with media and handle requests for interviews, statements etc.
* Facilitate the resolution of disputes with the public.
* Draft content (e.g. press releases) for mass media or company website and other digital/social media.
* Organize initiatives and plan events or press conferences Assist in communication of strategies or messages from senior leadership.
* Monitor progress and submit performance reports.
* Understand key marketing performance metrics and tracking tools to provide market research, forecasts, competitive analyses, campaign results, and client/consumer trends in order to translate results into actionable insights for marketing team.
* Collaborate with Sales to develop strategic channel partner programs.
* Liaise and negotiate with the Group’s vendors to ensure ongoing support and alignment for marketing/promotional activities and to acquire additional incentive/promotion funds CANDIDATE PROFILE
* Bachelor’s degree in Marketing, Communications, Business Administration ore relevant field.
* Master’s degree in Marketing or other relevant field or any professional qualification in the field will be considered an advantage.
* At least 10 years of relevant experience (especially in a fast paced environment)
* Proven record of accomplishment of success in senior marketing roles.
* Experience with digital and print marketing, content marketing, and social media marketing.
* Proven ability to plan and manage budgets.
* Confident, driven and dynamic leader.
* Entrepreneurial mindset.
* Excellent organizing skills.
* Analytical and creative thinking.
* Exquisite communication and interpersonal skills.
* Up to speed with current and online marketing techniques and best practices.
* Customer-oriented approach.
* Established portfolio of media and PR contacts.
* Desire to grow professionally with ongoing education. SALARY AND BENEFITS
* Salary will be determined based on experience, qualifications, and skills. The advertised salary range is indicative, any offer will reflect the successful candidate’s suitability.
* 13 salaries
* Flexible
working hours
* Approachable and polite management
* Excellent working environment
* Career progression and development Due to the high volume of applications we receive at GRS Recruitment, only shortlisted candidates will be responded to. #J-18808-Ljbffr