General Manager Italy

Pubblicato il 03-11-2026 · Livo Health · Lombardia

The Vision

Livo is building the AI-powered operating system for the healthcare workforce. We operate at the intersection of HR Tech, marketplaces, and applied AI, tackling one of healthcare’s most critical challenges: enabling hospitals to plan, staff, and operate their workforce effectively while significantly improving the daily experience of healthcare professionals.

The Mission

We are seeking a high-caliber strategist and hunter to lead our entry into the Italian market. As the General Manager for Italy, you are responsible for translating Livo’s Spanish success into a dominant Italian footprint.

This is a high-stakes leadership role for a professional who thrives on ambiguity and possesses the grit to build a business from the ground up. You aren't just launching a region; you are architecting the Italian chapter of our global expansion.

Key Responsibilities

1. Enterprise Sales & Commercial Execution

- Hunter Mentality: Personally prospect, negotiate, and close deals with Tier-1 hospital groups and healthcare networks. You own the quota, the pipeline, and the calendar.

- Complex Cycle Navigation: Manage 6- to 12-month B2B sales cycles involving high-stakes stakeholders (CFOs, HR Directors, Chief Medical Officers).

- First Revenue: Secure the first 3–5 "lighthouse" clients to serve as referenceable case studies for the broader Italian market.

2. Market Architecture & Playbook Development

- Build the Machine: Assemble the Italian GTM infrastructure from scratch—localizing the Spanish playbook, defining Ideal Customer Profiles (ICPs),



and establishing regulatory-compliant workflows.

- Strategic Localization: Translate global product capabilities into Italian value propositions (e.g., navigating CCNL contracts and regional healthcare budgets).

- Voice of the Market: Feed real-time competitive intelligence and pricing insights to HQ to influence the global product roadmap.

3. Analytical Infrastructure & Scalability

- Data-Driven Scale: Design the Italian analytics stack (CRM automation, KPI dashboards, funnel metrics) before the team scales. You ensure we hire future sales reps into a working system, not chaos.

- Process Engineering: Identify bottlenecks in lead gen or onboarding and build automated workflows/SOPs that improve efficiency by 20%+ quarter-over-quarter.

- P&L; Ownership: Maintain forensic visibility on CAC, payback periods, and unit economics; use data to justify the shift from founder-led sales to team-based scaling.

4. Cross-Functional Orchestration

- Act as the essential bridge between Italian enterprise clients and the Spanish-based Product, Engineering, and Marketing teams. Ensure client feedback becomes product tickets, not just conversation.

The First 90 Days: From Zero to System

Days 1–30:



Diagnosis & Pipeline Build

- Immersion: Master the Spanish sales playbook; identify the 3–4 adaptations required for Italian procurement processes.

- Target Mapping: Build a living database of the Top 20 Must-Win Accounts, mapping the buying committees (CEO, HRD, Procurement).

- Quick Wins: Generate your first 10 qualified enterprise meetings through warm intros and strategic cold outreach.

Days 31–60: Referenceable Wins & Infrastructure

- Commercial Proof: Close the first 1–2 deals (even if pilots); secure client testimonials.

- Systems Draft: Implement the first version of the Italian sales CRM, compliance checklist, and onboarding workflow.

- Feedback Loop: Deliver a "Localization Sprint" document to Product detailing the top 5 technical or UX requirements for Italian PMF.

Days 61–90: Repeatability & Scale Planning

- Revenue Milestone: Hit 100%+ of first-quarter sales target; prove the market has urgency.

- Process Lock: Finalize one scalable process improvement (e.g., automated lead scoring or contract templating) that reduces manual work by 20%.

- 2026 Strategy: Present a data-backed business case to the CEO for Q2/Q3 2026 sales and marketing budget.

Qualifications & Skills

- Enterprise Sales Track Record: 3–6 years of experience closing B2B enterprise deals (ACV >€50k), ideally in HealthTech (EHR, HR Tech), Medical Devices, or complex SaaS.

- Top-tier Strategy Consulting or Investment Banking backgrounds with demonstrable sales/commercial grit are highly encouraged to apply.
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