Account Manager Fresh Market Spinach
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Field of Work: Marketing & Sales
Location: Several (IT), Several (IT), IT
Legal Entity: KWS Vegetables BV
Contract Type:
Is Tempo pieno?
: Yes
Onsite/ Remote: Remote
Job ID: *
Italy is one of Europe's most important markets for spinach and Swiss chard.
A market shaped by innovation, changing customer demands and strong value chain partnerships.
That's why we're looking for an
Account Manager Fresh Market Spinach & Swiss Chard Italy
at
KWS Vegetables Italia s.r.l. .
You are someone who understands the market, establishes strong relationships and knows how to turn opportunities into growth.
To build on our leading spinach market position, the transition into a direct sales model requires a candidate who fits our
Freshplorer culture
and is ready to pave new ways.
In this role, you're more than an account manager.
You're the connection between growers, packers, retailers, agents and technical colleagues.
You bring insights from the field into our strategy, help customers get the most from our portfolio and identify where KWS can create additional value.
You'll be the voice of the market within KWS and play a key role in strengthening our position in Fresh Market Spinach and Swiss Chard across Italy.
Hands-on, commercial and always focused on delivering impact throughout the value chain.
In this role, you will be part of the
Customer Team Baby Spinach & Chard Europe/Oceania
, working closely with colleagues across Product Management, Trial Development Specialists, Marketing, and Breeding to drive growth together.
The customer team organizes itself around the value chain in leading spinach markets like the UK, NWE, SP, IT and AU.
You report hierarchically to the Head of Commercial Vegetables Italy and functionally to the Customer Team Lead.
You operate with a high level of independence while collaborating across functions to turn market insights into meaningful impact.
The role is hybrid, based in
Battipaglia
or
Foggia .
Your responsibilities
Develop and execute account and market plans for Fresh Market Spinach and Swiss Chard in Italy, aligned with the global crop strategy and Customer Team.
Support KWS's direct-sales strategy by building and maintaining strategic relationships with growers, nurseries, processors, retailers and other value chain partners
Translate market insights into actions for product, portfolio and business development
Drive the successful introduction and adoption of new varieties and innovations by using all 4 P's.
Identify growth opportunities and strengthen KWS's position in the Italian market
Support trial activities and translate results into value-added propositions for customers
Use Salesforce to manage accounts, sales opportunities, forecasting and market intelligence
Collaborate closely with Product Management, Marketing and Breeding teams to align customer needs with future developments
Connect customers, partners and internal stakeholders to deliver impact together
Skills & experience
Proven experience in account management, sales,
business development or commercial roles in vegetable seeds, fresh produce or a related agricultural sector
Strong understanding of the Italian vegetable production sector and market dynamics
Skilled in building and maintaining long-term customer relationships
Comfortable working with data and systems such as Salesforce and Microsoft Office applications
Able to translate market insights into concrete business opportunities
Entrepreneurial mindset with a strong commercial drive
Excellent communication and stakeholder management skills
Fluent in Italian and English (both mandatory for the role)
Willingness to travel (>50%) throughout Italy and occasionally internationally
Ideally based within approximately one hour of Battipaglia or Foggia
Why you'll want to join our Vegetable Squad
Play a key role in one of KWS Vegetables' most important fresh market segments
A role that combines account management, market development and portfolio strategy
Direct impact on how we grow and position our spinach and Swiss chard business in Italy
Work with an ambitious, international team that's moving fast and thinking ahead
A visible role where your input truly shapes decisions and resultsCHUBB insurance
Company car
Salary range between €41,371 and €64,400
About KWS
KWS is one of the world's leading plant breeding companies and employs around 5,000 employees in more than 70 countries.
With the tradition of family ownership, KWS has operated independently for more than 170 years.
It focuses on plant breeding and the production and sale of seeds for sugarbeet, corn, cereals, vegetables, oilseed rape and sunflowers.
KWS uses leading-edge plant breeding method
Field of Work: Marketing & Sales
Location: Several (IT), Several (IT), IT
Legal Entity: KWS Vegetables BV
Contract Type:
Is Tempo pieno?
: Yes
Onsite/ Remote: Remote
Job ID: *
Italy is one of Europe's most important markets for spinach and Swiss chard.
A market shaped by innovation, changing customer demands and strong value chain partnerships.
That's why we're looking for an
Account Manager Fresh Market Spinach & Swiss Chard Italy
at
KWS Vegetables Italia s.r.l. .
You are someone who understands the market, establishes strong relationships and knows how to turn opportunities into growth.
To build on our leading spinach market position, the transition into a direct sales model requires a candidate who fits our
Freshplorer culture
and is ready to pave new ways.
In this role, you're more than an account manager.
You're the connection between growers, packers, retailers, agents and technical colleagues.
You bring insights from the field into our strategy, help customers get the most from our portfolio and identify where KWS can create additional value.
You'll be the voice of the market within KWS and play a key role in strengthening our position in Fresh Market Spinach and Swiss Chard across Italy.
Hands-on, commercial and always focused on delivering impact throughout the value chain.
In this role, you will be part of the
Customer Team Baby Spinach & Chard Europe/Oceania
, working closely with colleagues across Product Management, Trial Development Specialists, Marketing, and Breeding to drive growth together.
The customer team organizes itself around the value chain in leading spinach markets like the UK, NWE, SP, IT and AU.
You report hierarchically to the Head of Commercial Vegetables Italy and functionally to the Customer Team Lead.
You operate with a high level of independence while collaborating across functions to turn market insights into meaningful impact.
The role is hybrid, based in
Battipaglia
or
Foggia .
Your responsibilities
Develop and execute account and market plans for Fresh Market Spinach and Swiss Chard in Italy, aligned with the global crop strategy and Customer Team.
Support KWS's direct-sales strategy by building and maintaining strategic relationships with growers, nurseries, processors, retailers and other value chain partners
Translate market insights into actions for product, portfolio and business development
Drive the successful introduction and adoption of new varieties and innovations by using all 4 P's.
Identify growth opportunities and strengthen KWS's position in the Italian market
Support trial activities and translate results into value-added propositions for customers
Use Salesforce to manage accounts, sales opportunities, forecasting and market intelligence
Collaborate closely with Product Management, Marketing and Breeding teams to align customer needs with future developments
Connect customers, partners and internal stakeholders to deliver impact together
Skills & experience
Proven experience in account management, sales,
business development or commercial roles in vegetable seeds, fresh produce or a related agricultural sector
Strong understanding of the Italian vegetable production sector and market dynamics
Skilled in building and maintaining long-term customer relationships
Comfortable working with data and systems such as Salesforce and Microsoft Office applications
Able to translate market insights into concrete business opportunities
Entrepreneurial mindset with a strong commercial drive
Excellent communication and stakeholder management skills
Fluent in Italian and English (both mandatory for the role)
Willingness to travel (>50%) throughout Italy and occasionally internationally
Ideally based within approximately one hour of Battipaglia or Foggia
Why you'll want to join our Vegetable Squad
Play a key role in one of KWS Vegetables' most important fresh market segments
A role that combines account management, market development and portfolio strategy
Direct impact on how we grow and position our spinach and Swiss chard business in Italy
Work with an ambitious, international team that's moving fast and thinking ahead
A visible role where your input truly shapes decisions and resultsCHUBB insurance
Company car
Salary range between €41,371 and €64,400
About KWS
KWS is one of the world's leading plant breeding companies and employs around 5,000 employees in more than 70 countries.
With the tradition of family ownership, KWS has operated independently for more than 170 years.
It focuses on plant breeding and the production and sale of seeds for sugarbeet, corn, cereals, vegetables, oilseed rape and sunflowers.
KWS uses leading-edge plant breeding method