Senior Product Marketing
Overview
As a Senior Marketing professional, you will drive growth for our Digital Solutions portfolio within the Publishing – Product & Marketing Division. You'll shape strategy, lead market-facing initiatives, and coordinate with cross-functional teams to deliver high-value solutions for professionals, enterprise clients, and the public sector. You'll work in a dynamic, collaborative environment where strategic thinking and execution excellence matter, contributing to the company's digital transformation. This role offers autonomy and a chance to influence product performance and GTM execution with a clear impact from day one.
Retribuzione / Benefits
hybrid work model
meal vouchers
health insurance
training & development platforms (LinkedIn Learning, GoFluent)
certification opportunities
Work from Anywhere up to 20 days/year in EU
Responsabilità
Analyze market trends, customer needs, and competition to define differentiated product offerings
Coordinate national and international teams to support product development and innovation
Define value proposition and craft compelling storytelling
Plan and execute omnichannel marketing plans with emphasis on digital channels
Manage campaigns and content across blogs, case studies,
social media, newsletters, webinars, events
Oversee collaboration with creative, media, and digital agencies for campaigns and materials
Monitor performance metrics and support sales training to drive channel effectiveness
Requisiti fondamentali
5+ years in Product or Marketing Management in multinational environments
Strong strategic and operational marketing expertise
Entrepreneurial mindset with ownership and initiative
Proven project-management skills and cross-functional coordination
Solid knowledge of digital marketing and campaign execution
Excellent analytical, planning, multitasking, and problem-solving abilities
Team player with proactive, collaborative attitude and strong communication
Hands-on experience with CRM systems, marketing-automation tools (e.g., Eloqua), AI technologies, and AI-based marketing tools
Willingness to travel internationally for workshops and partner/customer meetings
Fluency in English (C1) and advanced MS Office skills
entrepreneurial mindset
proactivity
ownership
digital marketing
CRM systems
marketing automation (Eloqua)
As a Senior Marketing professional, you will drive growth for our Digital Solutions portfolio within the Publishing – Product & Marketing Division. You'll shape strategy, lead market-facing initiatives, and coordinate with cross-functional teams to deliver high-value solutions for professionals, enterprise clients, and the public sector. You'll work in a dynamic, collaborative environment where strategic thinking and execution excellence matter, contributing to the company's digital transformation. This role offers autonomy and a chance to influence product performance and GTM execution with a clear impact from day one.
Retribuzione / Benefits
hybrid work model
meal vouchers
health insurance
training & development platforms (LinkedIn Learning, GoFluent)
certification opportunities
Work from Anywhere up to 20 days/year in EU
Responsabilità
Analyze market trends, customer needs, and competition to define differentiated product offerings
Coordinate national and international teams to support product development and innovation
Define value proposition and craft compelling storytelling
Plan and execute omnichannel marketing plans with emphasis on digital channels
Manage campaigns and content across blogs, case studies,
social media, newsletters, webinars, events
Oversee collaboration with creative, media, and digital agencies for campaigns and materials
Monitor performance metrics and support sales training to drive channel effectiveness
Requisiti fondamentali
5+ years in Product or Marketing Management in multinational environments
Strong strategic and operational marketing expertise
Entrepreneurial mindset with ownership and initiative
Proven project-management skills and cross-functional coordination
Solid knowledge of digital marketing and campaign execution
Excellent analytical, planning, multitasking, and problem-solving abilities
Team player with proactive, collaborative attitude and strong communication
Hands-on experience with CRM systems, marketing-automation tools (e.g., Eloqua), AI technologies, and AI-based marketing tools
Willingness to travel internationally for workshops and partner/customer meetings
Fluency in English (C1) and advanced MS Office skills
entrepreneurial mindset
proactivity
ownership
digital marketing
CRM systems
marketing automation (Eloqua)