Graphic Designer
pbLocation: /b Florence /p h3Main activities /h3 ul liConduct visual research and develop creative concepts aligned with the brand's identity, aesthetic and visual standards. /li liManage the end-to-end development of graphic projects, from initial concept through design development to final artwork. /li liInterpret creative briefs and develop visual proposals across different brand channels and touchpoints. /li liAdapt and translate creative concepts across digital, editorial, advertising, retail and event formats. /li liPrepare and finalize production-ready artwork for print, digital and other applications. /li liPerform advanced photo retouching, including compositing, image reconstruction, color matching and image optimization. /li liIndependently manage assigned projects, from receiving the brief and developing the creative proposal through execution and final delivery, while meeting deadlines, priorities and the brand's quality standards. /li /ul h3Digital Website /h3 ul liRetouch, crop and adapt campaign and shoot imagery across multiple digital formats, including Instagram posts and Stories, square formats, widgets, widescreen assets, newsletters and banners. /li liDevelop graphic assets for the homepage and e-commerce website, including banners, widgets and content for different categories and sections. /li liCreate and adapt assets for newsletter subscriptions, transactional emails, abandoned cart communications and other digital touchpoints. /li liDevelop layouts for editorial content and online articles, including image selection, preparation and optimization. /li liConceptualize, design and produce digital lookbooks for campaigns, collections and Retail. /li liConceptualize, design and produce printed lookbooks for campaigns, collections, Bridal, Eyewear, Retail and special projects.
/li liDevelop printed cards and other coordinated communication materials. /li liCreate and adapt dedicated graphic assets for Amazon and other digital partners. /li liConceptualize and design newsletters, from layout development to image preparation and optimization. /li liResearch and develop creative concepts using AI tools, including image generation, selection, compositing and post-production. /li /ul h3Digital Advertising Performance /h3 ul liConceptualize, develop and adapt digital creative assets for performance marketing campaigns. /li liProduce multiple formats and adaptations for Criteo, Quantcast, Google and other digital advertising channels. /li liAdapt creative assets according to technical specifications, placements and platform requirements. /li /ul h3CRM /h3 ul liConceptualize and create creative assets and layouts for newsletters and CRM communications. /li liDevelop digital lookbooks and dedicated materials for CRM activities. /li liAdapt creative assets across different formats according to communication flows and customer journey requirements. /li /ul h3Marketing Advertising /h3 ul liDevelop and adapt imagery, banners and digital creative assets for partners. /li liEdit and adapt video content for partner communications and initiatives. /li liDevelop advertising layouts for magazines,
ensuring consistency with campaign guidelines and publication specifications. /li liDevelop and finalize artwork for large-format advertising, billboards and outdoor campaigns. /li liCreate layouts and production-ready artwork for tram, bus, taxi and other OOH applications. /li liCreate digital cards, e-vites and communication materials for partners and special initiatives. /li /ul h3Retail Visual /h3 ul liDevelop concepts, layouts and production-ready artwork for boutique openings, closures and renovations. /li liCreate and adapt artwork for hoardings, window graphics, curtains, signage, plaques and other retail applications. /li liPrepare production-ready files according to dimensions, technical specifications and production requirements. /li liOversee graphic outputs to ensure visual consistency, quality and correct application of the brand identity. /li /ul h3Events Special Projects /h3 ul liConceptualize and design digital invitations and e-vites. /li liDesign printed invitations, envelopes and coordinated communication materials. /li liDevelop the visual identity and graphic applications for events, press days, collection presentations and boutique openings. /li liCreate event materials including photocalls, backdrops, place cards, signage, menus, cards and other graphic applications. /li liDevelop graphic materials for special projects, collaborations and brand initiatives. /li /ul h3Production /h3 ul liPrepare and review production-ready files for printing and manufacturing. /li liLiaise with printers and external suppliers regarding technical specifications, materials, color proofs and production samples. /li liPerform quality control on final outputs to ensure color accuracy, production quality and consistency with approved artwork. /li /ul #J-18808-Ljbffr
/li liDevelop printed cards and other coordinated communication materials. /li liCreate and adapt dedicated graphic assets for Amazon and other digital partners. /li liConceptualize and design newsletters, from layout development to image preparation and optimization. /li liResearch and develop creative concepts using AI tools, including image generation, selection, compositing and post-production. /li /ul h3Digital Advertising Performance /h3 ul liConceptualize, develop and adapt digital creative assets for performance marketing campaigns. /li liProduce multiple formats and adaptations for Criteo, Quantcast, Google and other digital advertising channels. /li liAdapt creative assets according to technical specifications, placements and platform requirements. /li /ul h3CRM /h3 ul liConceptualize and create creative assets and layouts for newsletters and CRM communications. /li liDevelop digital lookbooks and dedicated materials for CRM activities. /li liAdapt creative assets across different formats according to communication flows and customer journey requirements. /li /ul h3Marketing Advertising /h3 ul liDevelop and adapt imagery, banners and digital creative assets for partners. /li liEdit and adapt video content for partner communications and initiatives. /li liDevelop advertising layouts for magazines,
ensuring consistency with campaign guidelines and publication specifications. /li liDevelop and finalize artwork for large-format advertising, billboards and outdoor campaigns. /li liCreate layouts and production-ready artwork for tram, bus, taxi and other OOH applications. /li liCreate digital cards, e-vites and communication materials for partners and special initiatives. /li /ul h3Retail Visual /h3 ul liDevelop concepts, layouts and production-ready artwork for boutique openings, closures and renovations. /li liCreate and adapt artwork for hoardings, window graphics, curtains, signage, plaques and other retail applications. /li liPrepare production-ready files according to dimensions, technical specifications and production requirements. /li liOversee graphic outputs to ensure visual consistency, quality and correct application of the brand identity. /li /ul h3Events Special Projects /h3 ul liConceptualize and design digital invitations and e-vites. /li liDesign printed invitations, envelopes and coordinated communication materials. /li liDevelop the visual identity and graphic applications for events, press days, collection presentations and boutique openings. /li liCreate event materials including photocalls, backdrops, place cards, signage, menus, cards and other graphic applications. /li liDevelop graphic materials for special projects, collaborations and brand initiatives. /li /ul h3Production /h3 ul liPrepare and review production-ready files for printing and manufacturing. /li liLiaise with printers and external suppliers regarding technical specifications, materials, color proofs and production samples. /li liPerform quality control on final outputs to ensure color accuracy, production quality and consistency with approved artwork. /li /ul #J-18808-Ljbffr