Senior Global Crm & Loyalty Strategist

26 set - Venezia
Ovs S. P. A

OVS S.p.A. is seeking an experienced Senior CRM Specialist to join the Digital Business Team.
You will manage CRM initiatives and loyalty programs across brands and international markets, coordinating with cross-functional teams to drive acquisition, engagement and retention.
You will develop personalized customer communications, segmentation strategies, and analyse campaign metrics to translate insights into actionable CRM projects, ensuring data quality and enrichment.
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